B2B Paid Ads.
Every Channel. Every Market. Everywhere.
LinkedIn Ads, Google Ads, Meta Ads, Microsoft Ads, Reddit Ads. 8+ years of paid ads expertise across five platforms. Ex-LinkedIn, ex-Google.
LinkedIn
Google
Pinterest
CofidisOne expert. Five platforms. Real results.
I’m Thomas. Ex-LinkedIn, ex-Google. I manage your B2B paid ads directly across LinkedIn, Google, Meta, Microsoft and Reddit. No junior handoffs.
300+
clients managed across all roles
€15M
quarterly ad budget at Google
8+
years paid ads experience
Platforms I manage
You’re spending on B2B ads. But something’s not working.
Your agency doesn’t understand B2B
They manage your campaigns like B2C. Long sales cycles, complex buying committees, and high-value deals need a different strategy.
Too many platforms, not enough strategy
LinkedIn, Google, Meta, Microsoft, Reddit. Each platform has its own B2B playbook. Running them without a unified strategy wastes budget.
Vanity metrics, no pipeline
Impressions and clicks look great in reports. But if they don’t convert to pipeline and revenue, they’re meaningless.
You need results, not a 6-month ramp-up
Whether you’re launching your first campaign or scaling across markets, every month of wasted budget is a month of lost growth.
The BLAST Method
A clear, structured process from day one. No surprises.
Baseline
Day 0Discovery call. I audit your current setup, map your ICP, and identify quick wins.
Launch
Week 1-2Campaign architecture, tracking setup (GTM, GA4, CAPI), audiences, ad copy. Campaigns go live.
Analyse
Week 3+Performance measured against your pipeline, not vanity metrics. A/B testing, bid adjustments.
Scale
Month 2+Double down on what generates revenue. Cut what doesn’t. Expand to new channels.
Track
OngoingTransparent reporting tied to your pipeline. Continuous optimization.
Services
Multi-channel B2B ads agency. Local & Global.
Launch
€2-3K/month
First qualified leads within 60 days.
- 1-2 platforms
- €5-8K ad budget management
- Monthly reporting
- Continuous optimization
Growth
€3-5K/month
Predictable pipeline within 90 days.
- 2-3 platforms
- €8-15K ad budget management
- Bi-weekly reporting
- Active A/B testing
- Full strategy included
Scale
€5-8K/month
Multi-market acquisition engine at full speed.
- All platforms
- €15K+ ad budget management
- Weekly reporting
- Aggressive optimization
- Complete strategy & creative direction
Frequently asked questions
Who is B2BLAST for?
B2BLAST works with B2B companies that need expert multi-channel ads management. From startups launching their first paid campaigns to established businesses scaling their pipeline. If you sell to businesses and want senior-level paid ads execution, this is for you.
How is this different from a regular ads agency?
Most agencies assign junior account managers who follow playbooks. I’m a solo operator, ex-LinkedIn and ex-Google, who personally manages every campaign. You get senior-level expertise with hands-on campaign management.
What ad budget do I need to get started?
A minimum of €5,000/month in ad spend is recommended to generate meaningful B2B results across one or two platforms. Below that threshold, the data volume is too low to optimize effectively.
Does the pricing include ad spend?
No. The €2K-8K/month packages cover strategy, setup, management, optimization and reporting. Your ad spend is billed directly by the platforms (LinkedIn, Google, Meta, etc.) to your own payment method. I manage the budget, but the spend is yours.
How quickly can I expect results?
Most B2B campaigns need 4-6 weeks to gather enough data for meaningful optimization. You’ll see initial traffic and leads within the first 2 weeks, but real pipeline impact typically shows by month 2-3.
Do you offer contracts or is it month-to-month?
3-month initial engagement to allow proper testing and optimization. After that, month-to-month with 30 days notice. No lock-in beyond the first 3 months.
What do you need from me to get started?
Access to your ad accounts (or I create them), your CRM/pipeline data for conversion tracking, brand guidelines, and 30 minutes per week for alignment. I handle everything else.
Do you write the ad copy yourself?
Yes, I write all ad copy myself. Available in both French and English. Not translated, not AI-generated.
Can I see examples of your work?
Yes. The Case Studies page shows campaign examples from my time at LinkedIn, including Devoteam and others. I can walk you through more detailed strategies during the discovery call.
Ready to grow your B2B pipeline?
Book a free 30-minute strategy call. I’ll review your current campaigns and show you exactly where you’re leaving pipeline on the table.